Flagship System · FS-04

Membership Retention Engine

FLAGSHIP · $5K–$10K PROJECT BAND

What this replaces

Boutique gyms and studios lose 30-50% of members annually to invisible churn.

Attendance drops for three weeks, member cancels, owner didn't know they were at risk.

The single highest-leverage lever in a membership business — retention — is left to gut feel because nobody has time to run it manually. This system scores every active member 0-100 on churn risk from attendance pattern, engagement, and payment history, then fires the right nudge at the right threshold. Members on the wrong tier get downgrade offers before they cancel outright.

Live system — this is the actual product

FS-04Momentum Fitness Studio
Live

MRR

$76.2K

▲ 6% vs last month

Active members

850

+34 net · last 30d

Monthly churn

3.2%

down from 5.1% baseline

Wins this month

34

$3.4K recovered MRR

Members · churn risk score

rescored nightly

MRR at risk · score 60+

$407/mo

3 of 8 members · $8,220 lifetime value exposed

Member detail · Marcus ChenLTV $4,820

Visits · 30d

2

Visits · 90d

14

Risk score

78

Unlimited · $189/mo

Recommended action

Downgrade to 10-pack · save the member, keep $70/mo

Score blends visit frequency decay, days since last visit, plan-to-usage mismatch, and card health. It runs every night — so a member drifting away is on your list weeks before the cancel email arrives.

Membership business today

  • Owner finds out someone cancelled by seeing their name in the cancellation email
  • The 78%-risk member gets the same generic newsletter as everyone else
  • Unlimited members who visit 4× a month keep paying $189 — until they cancel
  • Card-on-file declines silently, membership lapses without a nudge
  • No-show fees are inconsistent — some staff waive them, some don't; disputes stay open

Membership business with this system

  • Every active member scored 0-100 on churn risk, refreshed nightly
  • Automated win-back sequences per risk band — 9% of red-band members saved that would have churned
  • Tier optimizer surfaces mis-matched members — offer downgrade before they cancel, retain 11 months more on avg
  • Card decline → text update-payment link → waive next dues if quick fix; recovery rate 78%
  • Card-on-file no-show fees with configurable grace policy · first-time gets warning, not fee

More systems

See the dashboards →
FS-01Practice Operations Command CenterDental & medical practicesOpen →FS-02Field Operations HQMulti-crew field serviceOpen →FS-03Restaurant Revenue ReconciliationRestaurants & delivery-heavy kitchensOpen →FS-05Contractor Financial OperationsContractors billing progress drawsOpen →FS-06Insurance Renewal EngineIndependent insurance agenciesOpen →FS-07Multi-Location Franchise HQFranchisors, 5–50 locationsOpen →FS-08Brokerage Transaction CoordinatorBrokerages & 5–20 agent teamsOpen →

Live build queue — reserve your position

Get this built for your business.

Same system, skinned and configured for your membership business. See your price estimate, queue position, and start date instantly — a 25% deposit locks in your spot and is credited in full toward your project.

Get This Built For My Business

Refundable if, after a quick call, it's not the right fit. Want it sooner? You can expedite for a small additional fee.